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SBDC Consultant Profile & Articles

Carol Hendrix

chendrix

Certified Business Analyst

As an entrepreneur herself, Carol Hendrix provides technical assistance to business owners seeking expertise in everything from optimizing business performance to figuring out how to get it all started. Hendrix spent 25 years as a small business and nonprofit lender prior to starting a consulting firm in 1997, which she still owns today. She’s served as executive director of several community development financial institutions and micro-lending organizations as well as a nonprofit business service firm, which was certified by the SBA as a Technical Assistance Provider for small, start-up and expanding firms. Hendrix was awarded the Mary McLeod Bethune Award for Education and Advocacy in 1996 and the Small Business Administration Minority Small Business Advocate Award in 2000. She holds a master’s in business administration and taught as an adjunct professor at several colleges and universities in the subjects of business, management, business finance and entrepreneurial studies.

Author Archives: chendrix

5 Social Media Tips and Tools for Business

Posted on January 2, 2013 by chendrix

Are you using social media to enhance your marketing strategy? Or have you fallen into the trap of setting up your business on a social networking site and rarely using it as a platform? Your Facebook page or website isn’t

Posted in Marketing, Pasco County, Social Media | Comments Off

Is Strategic Planning Really Needed?

Posted on November 14, 2012 by chendrix

  Trying to build your business without a strategic plan is like baking a cake without a recipe. Without it, any major expansion or improvement might turn into a big mess. To successfully build your business, you need to evaluate

Posted in Business Plan Writing, Growth Strategy, Pasco County | Leave a comment

3 Prioritization Filters for a Cash Strapped Business

Posted on June 25, 2012 by chendrix

What would your business look like if you had an unlimited budget? Would you throw more into research and development? What about hiring experts to build an eye-popping website or write an outstanding business plan? Let’s not forget attending swanky

Posted in Business Basics, Featured Articles | Tagged , , | Leave a comment

Developing a marketing strategy

Posted on May 29, 2012 by chendrix

Marketing your business requires a lot of planning, forethought, and vision. In order to develop an effective strategy, your organization should build from the ground up and should

Posted in Branding, Bringing Innovations to Market, Customer Relations, Pricing Strategy | Leave a comment

Networking with Purpose

Posted on February 10, 2012 by chendrix

You might enjoy networking, meeting new people, learning about their businesses and purposes but there is more to networking than just showing up with a well intended stack of business cards.  Networking is not as much about introducing yourself or

Posted in Start-up Assistance | Leave a comment

Starting your Own Business: Can you work for you?

Posted on February 10, 2012 by chendrix

With unemployment at record highs, many consider self-employment as an alternative to unemployment.  But, starting a business requires that you make a serious commitment of time, talent and money. Most of all, it requires that you make a commitment to

Posted in Start-up Assistance | Leave a comment

4 Easy Steps to Select a Business Name

Posted on February 10, 2012 by chendrix

Deciding what to name your new business can be a bit challenging.  You may find that the name you want is already taken or that the domain for your name is not available.  The most important thing to remember is

Posted in Business Names & Ideas | Leave a comment

USF SBDC Ramps up Free Consulting and Low-Cost Training with Pasco EDC

Posted on August 15, 2011 by chendrix

TAMPA Fla. – The Small Business Development Center (SBDC at USF) brings a new Certified Business Analyst to Pasco to provide technical assistance for entrepreneurs seeking expertise in everything from optimizing business performance to figuring out how to get it

Posted in Press Releases | Leave a comment
Small Business Development Center at The University of South Florida

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Funded in part by the U.S. Small Business Administration, the USF Small Business Development Center offers one-stop assistance to individuals and small businesses by providing a wide variety of information and guidance in central and easily accessible locations.