In a time where people can get immediate care for acute, non-life threatening illnesses and injuries on a 365 day a year basis, Paul Peiffer knew that urgent care centers will continue to be the vital bridge between emergency room and primary care. However, he also knew that creating and managing a profitable practice requires a lot more than medical know-how. He came to the Small Business Development Center (SBDC) to help confirm his thoughts regarding purchasing and locating his Doctors express franchise.
“What’s in your waiting room is what’s in your community,” says Mario Iezzoni, SBDC consultant specializing in medical practices. “Understanding your community is absolutely essential because people of different ages and genders have different medical needs. Location analysis is perhaps the single most important piece of information the SBDC can provide to individuals looking to open a health care practice.”
Iezzoni provided Peiffer several reports, which included a drive time analysis, community tapestry, medical expenditures, traffic count, household budgets and market profiles such as demographics—all for free.
Now, Peiffer’s comfortable, state-of-the-art Doctor Express urgent care conveniently sits at the corner of McMullen Booth Rd and 10th Street in Clearwater at Bayside Bridge Plaza’s end cap, not far from the Publix. Its extensive list of services includes minor surgical services, digital X-rays, lab work, sports injuries, physicals, travel and occupational medicine. It is open seven days a week and all you need to do to see a doctor is to simply walk-in.
“SBDC was impactful in providing an unbiased, in-depth analysis of the multiple locations I was considering,” Peiffer said. “I was able to cross-reference and support other information I had already gathered.”
For information about Doctors Express:
1500 N. McMullen Booth Road Suite A1-A2 Clearwater, FL 33759
Phone: 727-266-1266 https://www.doctorsexpress.com/Clearwater/about
The Small Business Development Center’s Certified Business Analysts bridge the gap between the medical and business sides of medicine through no-cost consulting and low-cost seminars to teach practitioners how to increase revenues while maintaining quality of care and quantity of patient visits. The program partners with USF College of Medicine, USF College of Nursing, as well as practice consultants and health care networking organizations.Learn more